How is the Retail Industry Diverting into eCommerce? - Shamayun Miah

 
It can be found in a variety of places, including literature, automobiles, tourism, and food, as well as financial products and jewels. What exactly are we discussing? Of course, there's eCommerce, or, to put it another way, the digitization of retail.
                                                                        

 

Online shopping has risen in leaps and bounds from the mid-1990s, when Amazon made its first online book sale, to just 25 years later, when the worldwide eCommerce business has grown to 24 million merchants, with revenues over $4.2 trillion.

The business is predicted to grow by double digits through 2024 when it will surpass the $6 trillion milestones. Those figures are great, but internet retail still accounts for less than 20% of total retail globally. In the United States, the world's second
-largest eCommerce market, internet shopping is booming.

The Drivers of Retail Digitization Retail has always been about meeting client demand- Shamayun Miah. Customers, on the other hand, had to overcome several obstacles to fulfill their purchase needs: traveling to the store during business hours, finding the product (and there was always the risk that the product would be out of stock), standing in line, having currency to pay for the product, arranging transportation to and from the store, and physically carrying the products to where they were needed. In the event of a return, the entire procedure had to be repeated.

eCommerce is successful because it addresses each of these issues. Shoppers can shop from anywhere, pay with credit cards or other digital currencies, and have their items delivered to their doorsteps by someone else- Shamayun Miah.

Shoppers never have to worry about stock-outs thanks to booming internet marketplaces with millions of sellers. Furthermore, advanced algorithms customize product recommendations to consumers, something that even the largest brick-and-mortar merchants are unable to do—, in the case of physical stores, the smaller the store, the less individual attention accessible.

Retailers benefit greatly from eCommerce as well. Retailers may focus on investing in economies of scale and cost-effective order fulfillment without having to pay for expensive real estate- Shamayun Miah. Furthermore, technical advancements such as artificial intelligence (AI) and machine learning enable online businesses to communicate with potential customers on an emotional level, with each tailored offering having a distinct appeal.



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